The global pandemic turned travellers’ plans upside down in 2020. Looking ahead to 2021, the impact of the pandemic is changing not just our choice of destination but also the type of trips we’re most likely to take in the coming year.
New research from digital travel leader Booking.com reveals the five emerging trip types for 2021 to motivate and inspire travellers to take a trip (or five) to best fit their newfound travel preferences.
Solace in Solo
The solo travel trend is likely to gather even greater momentum as people’s thirst to travel, which was stymied by the pandemic, will nudge them to take the plunge to travel on their own in 2021. One quarter (23%) of Kiwis say they will be planning a solo trip in the future. With 30% of travellers saying they want to travel more in the future to make up for travel time lost in 2020, this mentality is no doubt encouraging travellers to plan a solo trip of a lifetime!
The unexpected halt to travel plans for most travellers has meant that just being able to travel at all is a luxury, in fact, 72% of New Zealand travellers have pledged to not take travel for granted in the future. So while research shows that travellers still have a high intention to travel again, only 17% are now actually planning a luxury getaway (such as a villa or 5-star hotel), with half (51%)** planning a relaxing trip to get away from it all making relaxation the real luxury of 2021.
In 2020, many New Zealanders have had extended time apart from friends and family. For many it appears that distance has made the heart grow fonder as 55% of travellers plan to use future travel as an opportunity to reconnect with loved ones. In fact, while being apart, 35% of travellers have revealed that talking to friends and family about traveling is one of their main inspirations to travel again.
With many travellers feeling apprehensive that future travel plans could be disrupted again, there will be an increased demand for a quick trip half of travellers (53%) want to take more shorter breaks in 2021 than they did in 2019 to minimise any disappointment. A further 36% also revealed their preference of a weekend break, showing Kiwis’ desires to be able to escape reality, even for just a few days.
Food for Thought
One of the joys of travel is discovering new and exciting culinary delights while globe hopping. While international travel may be off the menu, local travel with a focus on cuisine is the new way of exploring the world. And with taste buds at the ready, 33% of travellers are keen to taste and indulge in local fare while traveling, with 45% wanting to eat out more often with the money saved from not traveling abroad.