Dubrovnik is the best meeting destination in Central and Southeast Europe for 2021 in the category of destinations that can host up to 1,200 congress attendees, according to a regional magazine specialised in business tourism, Kongres Magazine.
The Croatian National Tourism Board (HTZ) reported on this success and Dubrovnik’s congress offer last Monday, and HTZ director Kristjan Staničić underscored the importance of such recognition, especially during a pandemic, when business tourism was one of the segments that suffered the most.
He believes that the fact that Dubrovnik and some other Croatian destinations are on Kongres Magazine’s list of best regional meeting destinations would greatly help efforts to further position Croatia as a destination for business travel.
The Dubrovnik Tourist Board considers this prestigious recognition important and a prize to everyone in business tourism.
Kongres Magazine published a list of the best meeting destinations in Central and Southeast Europe for this year “Meeting Experience Index 2021”, which in addition to Dubrovnik, includes the Croatian cities of Split, Opatija, Rovinj and Šibenik.
In the other categories, Vienna was named the best meeting destination that can host more than 2,000 attendees, Tallinn was the best in the category of up to 2,000 attendees and was followed by Ljubljana and Zagreb, the Slovenian seaside resort of Bohinj in the category of up to 700 attendees, and Prague was the best destination of the New Europe region.
According to the HTZ, the list of the best meeting destinations is based on a complex rating system and in-depth analysis of key segments of the business travel industry, which includes 75 evaluation criteria.
This year Dubrovnik started with business meeting after last year’s break due to the pandemic, so the first large international meeting was in June, the ASTA conference with 150 US travel agents, the HTZ recalled.
By the end of the year, many more conferences, corporate events and meeting will take place in Dubrovnik, and in October 2022 the M&I Forum for professionals in the congress industry will take place, the HTZ said.